Short video leads
Reels, TikTok and Shorts get the most reach on most platforms. Static posts still work for offers, tips and carousels.
Every plan is video-first, with static formats where they perform better.
Social media management · 2026 edition
AI makes content fast. People make it worth watching. Our team plans, produces and publishes your social content with AI-assisted tools and a human edit on every post, across Instagram, Facebook, TikTok, LinkedIn, YouTube, Pinterest, Threads and X.
- AI-assisted production
- Human-edited
- Video-first
- On brand, every post
● The problem
Social media became a full-time production line.
Why posting "when there's time" no longer works.
- 01
The feed wants volume
Algorithms reward brands that post short video several times a week. One post a week barely registers.
- 02
Every platform speaks differently
A Reel, a LinkedIn post and a Pinterest pin need different formats, lengths and hooks. Copy-paste content underperforms.
- 03
Content is expensive to make
Shoots, designers and editors cost time and money, so most brands run out of ideas, not budget.
- 04
Generic AI looks generic
Unedited AI posts all look the same, and audiences scroll past them. Speed without taste doesn't build a brand.
How it works
One brief. Content for every platform.
Your brand, offers and goals go in once. Our AI-assisted studio turns them into platform-native posts, and every piece is checked and edited by a person before it goes live.
One calendar · one monthly report
Our work
Real creatives, made for real businesses.
Statics, promos and reels from our studio, grouped by industry. Tap a sector to filter; reels play on their own.
A selection of work from our studio. More examples from your industry on request.
New · AI commercials
A video commercial without the film crew.
We turn your brief into a 15–30 second commercial made with AI video, voice and music tools, then cut it for every platform. Order one on its own, or get one every month in the Enterprise plan.
$350
per commercial · one-off
1 a month included in Enterprise
Order a commercial ↗What you get
Script and storyboard
Written from your brief and approved by you before production starts.
AI-made scenes and product shots
Generated and composited with professional AI video tools, using your logo, products and colours.
Voice-over and music
AI voice in English, Spanish or Italian, with licensed music.
Three formats
9:16 for Reels, TikTok and Shorts, 1:1 for feeds and 16:9 for YouTube.
Captions
Burned-in subtitles, because most people watch with the sound off.
Two rounds of revisions
Changes to wording, scenes and pacing before final delivery.
AI-generated content is labelled where platforms require it. Commercials don't use real people's likeness without consent.
What works in 2026
The rules of social changed. We follow the new ones.
The practices behind accounts that grow this year, and how we build them into every calendar.
Search is social now
People search TikTok, Instagram and Pinterest like a search engine. Captions, on-screen text and alt text decide whether you're found.
We write keyword-rich captions and on-screen text for every post.
The first 2 seconds decide
Viewers swipe almost instantly. The hook matters more than the edit.
We test several hooks for the same idea and keep the winners.
Real beats polished
Creator-style, behind-the-scenes and customer content earns more trust than glossy ads.
We mix produced posts with UGC-style and team content.
Label AI honestly
Platforms increasingly label AI-generated people and media, and audiences notice.
We disclose AI where platforms require it and keep real faces real.
Comments are the new reach
Replies, polls and saves tell the algorithm a post is worth showing. Engagement bait does not.
Calendars include questions, polls and save-worthy tips.
Our approach
AI-powered · Human-directed · Video-first.
The three pillars of a social presence that grows in 2026.
01
AI-powered production
- More content, same budget. AI tools draft copy, design variations and video edits in minutes, so your budget goes on ideas, not hours.
- Fast testing. We make several versions of each hook and format, then keep what performs.
- Your brand kit, built in. Fonts, colours, tone of voice and banned words are set up once and applied to everything.
02
Human direction
- Strategy by people. Content pillars, campaigns and calendars are planned by a strategist who knows your market.
- An edit on every post. Every caption and visual is reviewed by a person for accuracy, tone and taste.
- You approve first. Nothing is published until you've seen it in the shared calendar.
03
Video-first creative
- Short-form first. Made for Reels, TikTok and Shorts in 9:16, then adapted to feeds and stories.
- Creator-style formats. Tutorials, behind the scenes, before and after, and customer stories.
- Repurposed everywhere. One shoot or idea becomes clips, carousels, quotes and stories.
Platforms
Eight platforms. One studio.
We choose the right platforms for your audience and make content native to each one.
Look the part
- Reels, carousels and stories
- Profile, highlights and grid design
- Collabs and creator content
Consumer brands, food, beauty, fitness and local businesses
Reach the community
- Page posts, Reels and events
- Groups and local reach
- Offers and lead forms
Local services, events and audiences over 35
Ride the culture
TikTok
- Trend-based short video
- Creator-style scripts and edits
- TikTok Shop content
Products that show well on video
Lead the conversation
- Company page and founder posts
- Carousels and short video
- Thought leadership and hiring
B2B, professional services and recruiting
Be the answer
YouTube
- Shorts and long-form
- Titles, thumbnails and chapters
- Search-friendly descriptions
Tutorials, reviews and considered purchases
Get on the plan
- Idea and product pins
- Boards built around search
- Seasonal planning
Home, fashion, food, weddings and beauty
Join in early
Threads
- Conversational posts and replies
- Cross-posting from Instagram
- Brand voice in real time
Brands with a strong personality
Stay in the moment
X
- News-led posts and threads
- Customer replies
- Event coverage
Tech, media, sports and live events
Plans
Social media plans.
Monthly plans in US dollars. Choose organic content, paid social campaigns, or both.
Content production, publishing and growth on your profiles.
Starter
Get consistent
$349/mo
- 2 platforms
- 3 posts a week
- Active growth platforms: 1
- 8 custom images
- Data-driven strategy
Growth
Grow on more channels
$489/mo
- 3 platforms
- 4 posts a week
- Active growth platforms: 2
- 10 custom images
- Social network setup
- In-depth competitor analysis
- Data-driven strategy
Most popular
Business
Scale your presence
$629/mo
- 4 platforms
- 5 posts a week
- Active growth platforms: 3
- 15 custom images
- Social network setup
- In-depth competitor analysis
- Data-driven strategy
Includes AI commercial
Enterprise
Full-service social
$769/mo
- 6 platforms
- 7 posts a week
- Active growth platforms: 4
- Custom custom images
- Social network setup
- In-depth competitor analysis
- Data-driven strategy
- 1 AI commercial a month
| Starter $349/mo | Growth $489/mo | Business $629/mo | Enterprise $769/mo | |
|---|---|---|---|---|
| Platforms | 2 | 3 | 4 | 6 |
| Posts a week | 3 | 4 | 5 | 7 |
| Active growth platforms | 1 | 2 | 3 | 4 |
| Custom images | 8 | 10 | 15 | Custom |
| Social network setup | Not included | Included | Included | Included |
| In-depth competitor analysis | Not included | Included | Included | Included |
| Data-driven strategy | Included | Included | Included | Included |
| AI commercial every month | Not included | Not included | Not included | Included |
Paid social campaigns on Meta, TikTok, LinkedIn and more. Ad spend is paid directly to the platforms.
Starter
Get consistent
$349/mo
- 2 platforms
- 2 campaigns
- 2 ad creatives
- Campaign optimisation
- Custom audiences and remarketing
Growth
Grow on more channels
$489/mo
- 3 platforms
- 4 campaigns
- 4 ad creatives
- Campaign optimisation
- Custom audiences and remarketing
- A/B testing of ad sets
Most popular
Business
Scale your presence
$629/mo
- 4 platforms
- 8 campaigns
- 6 ad creatives
- Campaign optimisation
- Custom audiences and remarketing
- A/B testing of ad sets
Includes AI commercial
Enterprise
Full-service social
$769/mo
- 6 platforms
- 12 campaigns
- 8 ad creatives
- Campaign optimisation
- Custom audiences and remarketing
- A/B testing of ad sets
- 1 AI commercial a month
| Starter $349/mo | Growth $489/mo | Business $629/mo | Enterprise $769/mo | |
|---|---|---|---|---|
| Platforms | 2 | 3 | 4 | 6 |
| Campaigns | 2 | 4 | 8 | 12 |
| Ad creatives | 2 | 4 | 6 | 8 |
| Campaign optimisation | Included | Included | Included | Included |
| Custom audiences and remarketing | Included | Included | Included | Included |
| A/B testing of ad sets | Not included | Included | Included | Included |
| AI commercial every month | Not included | Not included | Not included | Included |
Every plan includes
- AI-assisted content, edited by people
- Monthly content calendar for your approval
- Monthly performance report
Save with a marketing package
Business package
$949/mo
SEO (Growth) + Social media (Growth). Build authority with consistent SEO and an engaging social presence.
Complete Growth
$1,899/mo
SEO (Business) + PPC (Business) + Social media (Business). Our flagship bundle.
Need a custom mix for an established brand? See all packages ↗
A week with us
What a content week looks like.
A sample Business plan week. Every post is drafted with AI, edited by a person and approved by you in a shared calendar.
- MonReel
Quick tip: 3 mistakes our customers make
- TueCarousel
How it works, in 5 slides
- WedStory poll
This or that? Let the audience pick
- ThuShort video
Behind the scenes with the team
- FriCustomer post
A review turned into a visual quote
- SatOffer
Weekend offer with a clear deadline
- SunCommunity
A question to start the week's conversation
Results
Real accounts, real numbers.
Organic and paid social results from our portfolio, shown by industry.
Boutique travel operator
Organic Facebook & Instagram · 5 months
+314%Facebook views after a video-first shift
6.8×peak views vs. the starting baseline
+554new followers across both accounts
Kids' party entertainment
Paid social · Meta lead ads · 8 months
310leads from $4,971 of spend
$10.91per lead with a competition ad
33%lower cost per lead than the form ads
Business services
Paid social · Meta lead ads · 2 months
43leads at a $32.37 average cost
53%of leads from the winning ad
49%of the spend on that ad
B2B sales outsourcing
Community strategy · Reddit and LinkedIn
20+buyer industries mapped to communities
3phases: foundation, momentum, authority
3/dayvalue-first replies in target communities
Client results shown by industry only. Names and screenshots available on request. Results vary by market, offer and budget.
Best practice
Your 2026 social checklist.
Ten things every brand should have in place this year. We set all of them up for you.
Getting started
From first call to your first calendar in about two weeks.
No commitment until you've seen the audit and the proposal. We only ask for view-only access to start, and never for passwords.
- 1
Day 0 · Free
Strategy call
30 minutes on your brand, audience, offers and what you've posted so far.
- 2
Day 1
View-only access
You share read-only insights for your profiles and ad accounts. Nothing can be posted or changed.
- 3
Days 2–4 · Free
Social audit
Profiles, past content, competitors, audience and paid social, with a walkthrough call.
- 4
Day 5
Proposal
The plan we recommend, the platforms, content pillars, posting rhythm and KPIs.
- 5
Kickoff
Brand kit & access
Logo, fonts, colours, tone of voice and photos, plus editor access to publish on your behalf.
- 6
Within 7 business days
First calendar
Your first month of content, ready to review and approve.
How to give us access
Instagram & Facebook
Meta Business Suite › Settings › Partners › add our Business ID, then share your Page, Instagram account and ad account. View-only for the audit; content access at kickoff.
TikTok
TikTok Business Center › add us as a partner and share your account. Analyst for the audit; operator at kickoff.
Page admin tools › Manage admins › add us as Analyst for the audit, then Content admin at kickoff.
YouTube
YouTube Studio › Settings › Permissions › invite us as Viewer, then Editor at kickoff.
Business access › add our business account as a partner, with Analyst access first.
Google Business Profile
Business Profile › Menu › Business Profile settings › People and access › add our email as Manager.
Your profiles stay yours, and you can remove our access at any time.
At kickoff we'll also need
- Logo, brand colours and fonts (or we'll build a brand kit)
- Product and team photos or videos you already have
- Offers, launches and dates for the next 3 months
- Words, topics or claims to avoid
Onboarding brief
Tell us about your brand.
Four short steps. We use your answers to prepare the free audit and proposal before the strategy call.
Our process
From brief to feed in six steps.
A clear monthly rhythm, so you always know what's coming.
- 01
Discover
A strategy call about your brand, audience, offers and goals, then view-only access to your accounts.
- 02
Audit
Profiles, past content, competitors and audience: what works, what doesn't and where the gaps are.
- 03
Plan
Content pillars, tone of voice, brand kit and a monthly calendar built around your goals.
- 04
Create
AI-assisted copy, design and video, then a human edit for accuracy, tone and quality.
- 05
Approve & publish
You approve in a shared calendar. We schedule and publish at the best times for each platform.
- 06
Report & improve
A monthly report on reach, engagement, clicks and leads, with the changes we'll make next month.
✓Your first content calendar within 7 business days of kickoff.
What we measure
We report on what matters.
Reach & views
How many people saw your content, by platform and format.
Engagement rate
Likes, comments, shares and saves relative to reach.
Saves & shares
The strongest signals that content is worth showing to more people.
Follower growth
Net new followers from the audience you actually want.
Clicks & leads
Profile visits, link clicks, DMs, calls and form leads.
Cost per result
For paid social: cost per lead, purchase or booking.
Why The Digital Hacks
Faster than an agency. Better than a tool.
01
AI speed, human taste
AI does the heavy lifting; strategists, designers and editors make the decisions. You get volume without losing quality.
02
One team, organic and paid
The same team plans your content and your paid social, so ads boost what already works.
03
Your brand, protected
Brand kits, approval before publishing and honest AI labelling keep your reputation safe.
04
AI commercials on demand
Video commercials from $350, without a shoot, cut for every platform.
05
Plain-English reporting
A monthly report that says what worked, what didn't and what happens next.
06
Websites, ads and SEO too
We also build websites and run ads and SEO, so your social traffic lands somewhere that converts.
FAQ
Questions, answered.
What is NextGen Social?
NextGen Social is thedigitalhacks' social media management service. We plan, produce and publish your content on Instagram, Facebook, TikTok, LinkedIn, YouTube, Pinterest, Threads and X, using AI-assisted tools with a human edit on every post. We also run paid social campaigns.
How much does it cost?
Organic and paid social plans are $349 (Starter), $489 (Growth), $629 (Business) and $769 (Enterprise) a month. AI commercials are $350 each, and Enterprise includes one a month. Marketing packages that combine SEO, PPC and social start at $949 a month.
Do you use AI to make the content?
Yes. AI helps us draft captions, design variations and edit video faster. Every post is planned by a strategist and reviewed by a person before it reaches your calendar, and AI-generated content is labelled where platforms require it.
Do I approve posts before they go live?
Yes. You get a shared monthly calendar and nothing is published until you approve it. You can comment or request changes on any post.
What is an AI commercial?
A 15–30 second video ad made from your brief with AI video, voice and music tools: script, storyboard, scenes, voice-over and captions, delivered in 9:16, 1:1 and 16:9 with two rounds of revisions. It costs $350 on its own and is included once a month in Enterprise.
Is ad spend included in the paid plans?
No. Your ad budget is paid directly to Meta, TikTok, LinkedIn and the other platforms from your own accounts, so you always see exactly what was spent.
Can I combine organic and paid?
Yes. Many clients run both, so we can boost the posts that already perform organically. Ask about a combined quote on the strategy call.
Which languages do you work in?
English, Spanish and Italian, including captions, voice-overs and subtitles.
Who owns the content and accounts?
You do. Profiles stay in your name, and the content we make for you is yours to use.
What access do you need to start?
Only view-only access for the audit, and never passwords. At kickoff, you add us as a partner or editor on each platform (for example through Meta Business Suite), and you can remove access at any time.